Bitcoin LIVE! – Election Day 2024 by Bitcoin Magazine
When Bitcoin Magazine needed a production partner to deliver live coverage of the 2024 election, it selected In Color Studios. We staged an eight-hour, broadcast-grade production from our Las Vegas soundstage—just minutes from the Strip—combining cinematic craft, broadcast reliability, and mission-critical technical infrastructure. The result was an immersive, continuous live experience that met editorial and platform-distribution needs throughout the event.
Studio Build and Set Design
Our soundstage was transformed with two complete sets: a traditional broadcast anchor desk configured for four-person panels and a separate four-person, podcast-style set designed for longer conversations and focused analysis. Both sets considered camera sightlines, practical textures, and layered lighting so the production could shift visual tone without losing continuity. The full set build included custom scenic elements, risers, stage flooring, branded backdrops, and integrated camera channels for dynamic blocking and safe camera movement.
Technical Infrastructure and Camera Package
We equipped the stage with eight 4K broadcast cameras to provide multi-angle coverage, editorial flexibility, and redundancy. Cameras were positioned across both sets and gallery positions to support wide coverage, medium shots, and close-ups. A high-speed cinema robot provided repeatable, precise moves when cinematic motion was required. The camera and lens package, combined with professional color and camera-control workflows, supported broadcast-quality imagery throughout the eight-hour production.
Audio, IFB, and Engineered Redundancy
Audio was configured to support up to 12 on-air participants with discrete stage, talent lavalier, room-ambient, and remote feeds. Dedicated audio technicians mixed live inputs and managed IFB and host monitoring. Redundant audio paths, backup consoles, and failover routing were implemented to maintain sound in the event of an equipment or network issue. Our engineering team built duplicate signal chains for key elements—video, audio, and intercom—to protect the live broadcast.
Live Integration and Remote Feeds
The broadcast required integrated live graphics, broadcast-grade playback, and contributor feeds through Zoom and VoIP. A major technical element was the live link to Mar-a-Lago for President Trump’s acceptance speech. That feed required low-latency, high-availability routing with redundant encoders and monitoring. We coordinated timing and signal handoffs to integrate the remote speech into the show, cueing the control room, talent, and floor manager.
Crew, Roles, and On-Air Operations
In Color Studios supplied a senior broadcast crew to run the production from start to finish. Key roles included a technical director and show caller to execute live switching and manage the rundown; a producer to guide editorial flow, guest coordination, and timing; a floor manager to handle talent movement and cues; audio technicians to mix and monitor feeds; camera operators and robotic-camera specialists to manage repeatable cinematic moves; and engineers for signal distribution, graphics playout, and encoder management. Each role was staffed by professionals familiar with the pace and pressure of live election coverage.
Pre-Production and Rehearsals
Pre-production was intensive and tightly scheduled. Site surveys, signal-path diagrams, graphics templates, and codec and workflow testing were completed in advance. Remote-feed rehearsals included end-to-end timing tests, lip-sync checks, and failover simulations for the Mar-a-Lago link. The robotic-camera team pre-programmed moves and ran dry rehearsals with talent to confirm blocking, focus pulls, and timing. Our production planners also coordinated with Bitcoin Magazine’s editorial team to map rundowns, segment timing, and interstitials.
Execution and Delivery
Across eight hours of live coverage, the production delivered continuous programming featuring live analysis, caller integration, playback segments, and the time-sensitive integration of the national acceptance feed. Redundant systems and disciplined operating processes maintained visual continuity and audio fidelity. Our crew’s experience with long-form live shows supported the pacing of the broadcast, responses to breaking developments, and a focused editorial story.
Conclusion — Why In Color Studios
This production demonstrated In Color Studios’ capacity to execute complex live events. From full set builds and a professional camera package to redundant signal routing and an experienced broadcast crew, we delivered a resilient election broadcast that met Bitcoin Magazine’s editorial vision. For projects that require full-studio capabilities, robust technical infrastructure, and an experienced production team for live or hybrid events, In Color Studios provides the systems, people, and production experience to deliver.