Square X Black Cat Testimonial Video
Square Testimonial Video Production at Black Cat Barber Shop
In Color Studios produced a testimonial video highlighting Square payment and booking features. The team captured users’ real-world experiences through interviews and B-roll at Black Cat Barber Shop.
Video Production Objective
The objective was to create a natural testimonial that felt genuine and helped build trust in the Square brand. The video highlighted the benefits of Square’s payment and booking services, with a focus on ease of use and convenience.
Our Approach
The testimonial was filmed in 4K using cinema cameras and prime cinema lenses. Sound and lighting design supported a polished but relatable result. A director of photography, sound engineer, camera operator, gaffer, and grip completed the production in one day.
Pre-Production and Post-Production
Drawing on experience in testimonial video production, In Color Studios provided pre-production and post-production services for the project. The team planned the schedule, coordinated with Black Cat Barber Shop, and selected interviewees. During post-production, the editors combined the visuals with clear, consistent audio.
Conclusion
In Color Studios delivered a testimonial video for Square that explains the benefits of its payment and booking services through customer experience. The project combined planning, interviews, B-roll, lighting, sound, and editing within one coordinated production.
Our Las Vegas video production team has experience creating high-quality TV commercials for brands including Blue Man Group.
Our production equipment and software support polished visuals and effects.
Our writers and editors help shape messaging and stories for the intended audience.
We work closely with clients throughout production and post-production to align the final video with project goals.