Freshwata Culture
Freshwata Culture Video
Freshwata commissioned In Color Studios to create a culture video showing the company’s creative approach, people, and values. The project focused on presenting the business as dynamic, collaborative, inclusive, and willing to challenge conventional ideas.
Creative Development
Producers from both companies worked together through an extended development period, learning the business, refining the message, and planning the footage required to represent the company accurately.
Two-Day, Multi-Location Production
All filming was completed over two days across multiple locations. The crew captured the people, spaces, and working environment needed to support the culture story.
Corporate Culture Content
The finished business culture video gives Freshwata a direct way to introduce its company and creative energy to prospective customers and collaborators. The project also used branded-content production techniques to keep the presentation concise and visually consistent.
