Social media marketing has become an essential component of any company's success, with various platforms providing a space where businesses can reach out to a broader audience. Video content is one of the most effective ways of marketing on social media, and its popularity has led to marketing campaigns being more creative than ever. International Smoke House is a restaurant located in the MGM Grand in Las Vegas that recently hired In Color Studios to create its social media marketing videos. In this blog post, we will take a closer look at how In Color Studios produced social media videos for International Smoke House, including the importance of social media marketing, what vertical video is, how filming in vertical helped with composition and why it's essential to work with Las Vegas production companies.

As marketing managers, you know that a promotional video is one of the most effective ways to showcase your brand and its products. But, creating a compelling and informative video is not an easy task, especially when you have to document an elaborate process. Recently, we had an opportunity to work with Lyft to produce a video that shows how they converted an airstream into a bar for their events.

Richtech Robotics have long been a leader in the robotics industry and their newest invention, 'Dust-E' restaurant robot, has opened up new possibilities for businesses across the world. Dust-E is a revolutionary machine that can help to automate restaurants by performing basic cleaning tasks like mopping floors; giving business owners more time to focus on customer service and the quality of their food.

It all begins with an idea.